thetaOwl

ULTA

Ulta Beauty, Inc.Close $493.12EOD only
Max Pain
$495.00
Next expiry May 22, 2026
Expected Move
±$12.65
2.6% from close
Price Gap
+1.88
Distance to max pain
IV Rank
23
Low premium
P/C OI
0.85
Slightly call-heavy
Consensus
4/4
Partial coverage
Published snapshot: May 20, 2026 close
End-of-day snapshot

This page reflects ULTA options positioning from the latest published market-close snapshot. Intraday price and contract changes are not displayed.

Published Snapshot
May 20, 2026 close
ULTA Theta Report
Analysis based on market close March 31, 2026

Historical consensus-supported lens with full content, report chain context, and metric rail.

Theta Verdict

Attractiveness6.5 / 10
Sizing: Small
Primary: Sell put spreads near OI support, favoring 30-45 DTE.
Invalidation: Close below $500 (major OI put support) or above $540 (call wall).
Confidence:
3.5 / 10
base 4; +1 high IV; +0.5 pinning regime; -1 low liquidity; -1 wide spreads

IV Environment

IV Regime
High
IV vs VIX
IV 51.4% — Extremely elevated. No VIX comparison provided, but IV >50% is rich for premium sellers.
Favorable?
Yes

Term structure: Steeply inverted (49.6% in 2 days down to ~38% in 30-45 days).

💰Rich IV and inverted term structure favor selling 30-45 DTE premium.
⚠️IV >50% signals high perceived risk. Use defined-risk spreads.

Pin Risk Assessment

Spot vs MP: At max pain $525 (spot $522.71).

GEX regime: Pinning (GEX +$0.4M — mean-reverting).

Gamma flip: ~$360.00Gamma flip ~$360 is far below spot, indicating pinning/range-bound behavior is the dominant regime near current price.

OI concentrations: Major Put OI: $360 (522), $400 (514), $500 (394). Major Call OI: $300 (1481 - likely erroneous), $565 (663), $450 (608).

Verdict: Favorable — Spot at max pain with positive GEX supports a range-bound, pinning environment for credit positions.

Premium Opportunities

#1
put spread
Sell $500/$490 Put Spread, exp 2026-05-15 (45 DTE)
Sells into high IV (~38%) at 45 DTE. Strikes align with major OI put support at $500 and $490. Position is $22 below spot, outside the 10-day expected move ($468-$577).
Credit: $1.80-$2.20
Max loss: $8.00
BE: $498.20
Mgmt: Close at 65% profit. Exit if ULTA closes below $510. Assume wide bid-ask; use limit orders.
#2
call spread
Sell $540/$545 Call Spread, exp 2026-04-24 (24 DTE)
Defines risk on the upside near the 24-day expected move top (~$565). The $540 strike is above the near-term max pain levels and recent call walls. Sells elevated IV (~40%).
Credit: $0.90-$1.30
Max loss: $4.10
BE: $540.90
Mgmt: Close at 50% profit. Exit if ULTA closes above $535. Assume wide bid-ask; use limit orders.
#3
cash-secured put
Sell $500 Put, exp 2026-05-15 (45 DTE)
For sellers willing to take assignment. Collects rich premium (~3% of strike) at strong OI support. 45 DTE provides time for theta decay and management. Breakeven is 6.7% below spot.
Credit: $12.50-$15.50
Max loss: $487.50
BE: $487.50
Mgmt: Roll down/out at 21 DTE if tested. Close at 70% profit. Be aware of assignment risk below $500.
#4
iron condor (illustrative)
Sell $500/$490P x $540/$545C, exp 2026-04-24 (24 DTE)
Illustrative due to low liquidity. Combines the put and call spread ideas into one defined-risk range trade. Capitalizes on pinning regime and high IV. Range ($500-$540) is within expected move.
Credit: $2.20-$2.80
Max loss: $2.80
BE: 492.20 / 542.80
Mgmt: Close at 50% profit. Exit entire position if either short strike is breached. Execution may be difficult; leg in separately.

Risk Alerts

!Low Liquidity / Wide Spreads: Only 38.9K total OI. Credit estimates are theoretical; assume bid-ask spreads >$0.50. Use limit orders.
!Earnings in ~8 Weeks (est. 2026-05-28): Do not hold naked short options through this event. Plan to close or roll out before late May.
!Inverted IV Term Structure: Highest IV is in the front week (49.6%). Selling near-dated premium carries higher gamma risk.
!Unusual Put Flow at $400: Large net premium paid for $400 puts ($724K). Suggests some institutional hedging or bearish bets far below.
!Erroneous OI Alert: $300 Call shows 1,481 OI with minimal volume. This data point may be flawed; ignore it for analysis.
!Gamma Flip Far Below: At ~$360, it's not a near-term threat, but a break below $500 could accelerate selling as dealers become net short gamma.
How to Use These Reports
This theta reflects the market close on March 31, 2026.
What the reports do

Each report translates the same market-close options snapshot into a specific lens such as directional bias, premium-selling posture, flow quality, or earnings setup.

How traders use them

Reports are most useful for narrowing the playbook, surfacing entry and risk context, and deciding which raw data page to inspect next.

What to remember

These are interpretation layers, not execution guarantees. Validate the setup against chain liquidity, expected move, and exposure before sizing risk.

If the report conviction and the raw data disagree, slow down and resolve the mismatch before sizing risk.