What is ULTA max pain this week?

ULTA max pain for the nearest expiration (2026-08-21) is $487.50. Total call open interest: 3,528. Total put open interest: 3,199.

What is max pain in options?

Max pain is the strike price where option holders (buyers of both puts and calls) would collectively lose the most money at expiration. It represents the point of maximum financial pain for option buyers, and theory suggests stock prices tend to gravitate toward max pain as expiration approaches.

Home Options ULTAMax Pain

ULTA

Ulta Beauty, Inc.Close $516.74EOD only

Max Pain

$487.50

Next expiry Aug 21, 2026

Expected Move

±$17.50

3.4% from close

Price Gap

-29.24

Distance to max pain

IV Rank

Low premium

P/C OI

0.97

Balanced positioning

Consensus

4/4

Partial coverage

Published snapshot: Aug 18, 2026 close

End-of-day snapshot

This page reflects ULTA options positioning from the latest published market-close snapshot. Intraday price and contract changes are not displayed.

Published Snapshot

Aug 18, 2026 close

Max Pain — ULTA

Data as of market close Aug 18, 2026

Open Available Reports (4/4)

Nearest listed expiration 2026-08-21 shows max pain at $487.50 (29.24 below spot). Use this page to evaluate pin-risk zones, strike pressure, and open-interest concentration before selecting trade structure.

Max Pain Strike

$487.50

Nearest expiry

Expected Move

±$17.50

±3.4%

Days to Expiry

Calendar days

Total Call OI

3,528

Nearest expiry

Total Put OI

3,199

Nearest expiry

P/C OI Ratio

0.91

Put-heavy

Spot Price

$516.74

Published close

Consensus

Open report for full read

Max Pain by Expiration

Pain by Strike

Drill into expiration

Selected: 2026-08-21

Expiration	Max Pain Strike	Last Updated
2026-08-07	$502.50	8/7/2026, 11:36:52 PM
2026-08-14	$517.50	8/14/2026, 11:42:00 PM
2026-08-21NextUpdated	$487.50	8/18/2026, 11:40:47 PM
2026-08-28	$540.00	8/18/2026, 11:40:47 PM
2026-09-04	$550.00	8/18/2026, 11:40:47 PM
2026-09-11	$550.00	8/18/2026, 11:40:47 PM
2026-09-18	$500.00	8/18/2026, 11:40:47 PM
2026-09-25	$530.00	8/18/2026, 11:40:47 PM
2026-10-02	$400.00	8/18/2026, 11:40:47 PM
2026-11-20	$495.00	8/18/2026, 11:40:47 PM
2026-12-18	$535.00	8/18/2026, 11:40:47 PM
2027-01-15	$440.00	8/18/2026, 11:40:47 PM
2027-03-19	$410.00	8/18/2026, 11:40:47 PM
2027-06-17	$510.00	8/18/2026, 11:40:47 PM

Selected expiration: 2026-08-21 at max pain $487.50.

ULTA pain by strike for 2026-08-21 expiration
Strike	Call Pain	Put Pain	Total Pain
355	0	36477750	36477750
360	0	34887250	34887250
370	10000	31724250	31734250
375	15000	30143250	30158250
380	20000	28572750	28592750
385	25000	27003250	27028250
390	30000	25436250	25466250
395	35000	23875750	23910750
400	40000	22320250	22360250
405	46000	20787750	20833750
410	52500	19277250	19329750
415	59500	17790750	17850250
420	66500	16376250	16442750
425	74500	15039750	15114250
430	82500	13723250	13805750
435	90500	12477250	12567750
440	98500	11280750	11379250
445	107500	10104250	10211750
450	119000	8937250	9056250
455	138000	7830750	7968750

How to Read Max Pain

Compare pin-risk and strike-pressure across expirations from the latest published close.

What max pain measures

Max pain is the strike where option holders would collectively lose the most at expiration, based on open interest across the listed chain.

How traders use it

It is most useful as a possible pinning zone, especially when spot is already trading near a crowded strike into expiration.

What can break it

Strong directional flows, news, or fast spot moves can overwhelm any pinning tendency, so max pain should support a thesis rather than drive it alone.

The closer you are to expiration, the more useful this becomes as context and the less useful it is as a standalone prediction.